After more than 80 years, MTN DEW is returning to its roots. And we’re doing it in style. HARD MTN DEW is here, and it includes the bold citrus flavors of classic MTN DEW, a smooth Black Cherry, mouthwatering Watermelon, and of course the one-of-a-kind taste wave of Baja Blast.

Each can is caffeine free, no added sugar, 100 calories, and oh yeah, 5% ABV.

Want to be one of the first to get your hands on one? Then ask yourself, how far would you go for one? Literally! Tell us exactly how far you would travel and what lengths you’d go to for a taste of HARD MTN DEW. You’ll be judged based on creativity, authenticity and boldness.


Answer well, and you won’t only be getting that taste, you’ll be getting a trip to our home state of Tennessee for a one-of-a-kind experience in the great city of Nashville. The trip includes airfare for you and a friend, two nights of epic lodging, transportation, a $1,000 spending allowance – and of course a HARD MTN DEW tasting experience like no other.

To participate, entrants must be awesome and 21 years of age.

Do yourself a favor, and answer awesomely!

Your chance to be among the first to try HARD MTN DEW is just a few questions away!